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Analysts expect spending by small to medium-size businesses (SMBs) on cloud technology to exceed a quarter billion dollars this year.Feb 20, 2024
Cloud Services
| Analysts expect spending by small to medium-size businesses (SMBs) on cloud technology to exceed a quarter billion dollars this year. What types of SMBs will be investing in cloud services? Research by the tech trade group CompTIA reveals top vertical industries as healthcare and an array of professional services companies, such as retail, construction and accounting. How will SMBs use cloud solutions? CompTIA reports the number one priority is “implementing new systems to enhance efficiencies,” followed closely by “identifying new customer segments / new markets,” then “innovation / cultivating new ideas and putting them into practice.” Each of those priorities plays a role in profitability by boosting productivity and fostering growth. That’s why we encourage SMB business leaders to think tactically about operating through the cloud, rather than strategically. Pause a moment, go back and reread that last line. Now, let’s clarify: Digital transformation (DX) is a strategy, a plan for advancing your business past competitors by applying digital technologies faster and better than they do; cloud computing is a set of digital tactics that support your DX strategy. Here are examples of tactical cloud applications:
In short, consider the cloud as the route you take, not the place you arrive. Because figuratively many of your virtual operations will travel through the cloud virtually every day. Give us a call. We’ll help you keep the traffic flowing smoothly. |
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